Why certified organic cotton?
Certified organic cotton: why is it better for us and for our planet?
For our food, organic makes sense: it guarantees healthier products grown with respect for the environment. The same goes for cosmetics, since we know that what we regularly put on our skin can be absorbed by the body. It's therefore best to avoid plant extracts grown with numerous pesticides and chemical fertilizers. We don't want those, neither on our plates nor in our jars of cream, thank you.
Okay, so you understand the benefit of choosing organic ingredients for formulas that come into direct contact with your skin and are designed to penetrate the upper layers of the epidermis, but what about the cotton used as a base for our sheet masks? Why organic cotton there too? Is it really necessary since it's not actually an active ingredient?
Yes, and we're going to explain this to you with a little lesson about cotton.
Conventional cotton production, one of the most polluting crops!
Conventional cotton fiber comes from crops of plants that are often genetically modified and grown using methods that are anything but ecological.
For your information, cotton farming accounts for 25% of pesticide use worldwide, while it only covers 2.5% of the agricultural land on our planet.
And yes, cotton, being the nicest thing ever, makes lots of insect friends and that's not to the farmers' liking.
But it doesn't stop there; once harvested, the cotton flowers are purified and bleached with chlorine.
This process frequently leads to the formation of dioxins, persistent organic pollutants that remain on the fibers after processing (in addition to chlorine residues). These dioxins are easily absorbed by the body and have proven harmful effects on health.
Without going into detail, we will just say that these substances have been associated with different types of cancer and endocrine disruption.
But we're going to stop telling you scary stories now, because at Les Poulettes we prefer stories with happy endings. And one of our favorites is the one about certified organic cotton!
GOTS certified organic cotton, the kind that Les Poulettes Paris chooses for their skincare masks.
GOTS-certified organic cotton, unlike that from conventional agriculture, comes from crops grown without GMOs or pesticides, which are more respectful of the soil and require less water. It also minimizes the risk of exposure to toxic substances for farmers.
Yes, but what about the processing of the fibers then?
No chlorine this time. It's prohibited for organic cotton. We use hydrogen peroxide or ozone for purification. It's clean and safe.
And forget about chemical bleaching. If you've ever wondered why your beauty mask wasn't super white and sometimes even had small brown spots, now you have your answer.
We prioritized health and the environment over impeccable whiteness. Let's leave that to the laundry detergents…
All Les Poulettes Paris beauty masks are made from certified organic cotton.
Note:
You can also consider organic cotton for your hygiene and textile purchases. At Les Poulettes Paris, we really like the discreet and timeless chic of the ethical fashion brand EKYOG: www.ekyog.com , and we love the eco-friendly, fun and organic sanitary products from the new brand FLO (available at Monoprix and on www.hereweflo.fr ).
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